Creating custom campaign analytics and advanced reporting for fee-based product execution
. Consulting Marketing and CLM on measurement strategy and best practices
. Driving measurement standards and consistency across markets and channels
. Driving automation and data visualization in our measurement reporting product set
. Supporting product line strategy of measurement reports in international markets
. Business planning and relationship management with key marketing stakeholders
Qualifications
. 3 years in marketing analytics role
. Strong data analytic and data visualization skills
. Ability to work independently with SAS/SQL in relational database environment
. Ability to translate complex data into customer focused insights
. Knowledge of marketing practices across channels (direct mail, email, digital, broadscale)
. The ability to partner effectively with constituents across GMS to deliver high impact analytics
. Superior ability to develop and leverage relationships influence across stakeholders
. Strong problem solving skills
. Excellent written and verbal communication skills
. Self-starter with proven ability to drive results across a diverse set of deliverables
. MBA or other advanced degree preferred Source: http://www.localhelpwanted.net/midmichigan/job/Senior-Manager-Global-Marketing-Measurement--Lansing-MI-48921-USA/lhw-e0-19896224
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